Keeping With The Times

Singapore is a city that is constantly developing. And with development brings change, and this plays a major part in food establishments having to move for whatever reasons. One of these moves include a popular local hawker that has recently found its new home in the basement of the ION Orchard.

Originally located at the well known Scotts Shopping Center food court, this Beef Noodle shop (and along with its loyal patrons) has crossed over the road to the ION. I really do not mean to be a “kill joy” but I honestly do not really fancy their noodles. However the original stall brings back memories. Many many years ago when I was much younger and rounder, I used to get dragged out of the house to go shopping with my mother and sister. After endless walking we would “take a break”, usually at Scotts Shopping Center, for beef noodles. I guess it had something to do with the go00Ooooy beef slime that coated the rice noodles that was a kind of turn off for me. However the beef balls dipped in “chin cha lok” was pretty enjoyable!

Anyway for old times sake I decided to give it a go, and I must say, despite the move and after all these years, the flavour has not change a bit. That is the secret of success for any food business – Consistency – the main “ingredient” that keeps customers loyal and attracts new customers. Many new restaurateurs are trying to think of new ways and gimmicks to get business, however they all could learn a thing or two from humble food stalls like this one. Be sure to give it a go if you have not already done so!

Happy Fooding!